e-CENS welcomes Jay Sahourieh as new Vice President of Sales & Digital Transformation Consulting!
We are delighted to announce that Jay Sahourieh has joined our growing US-based team at e-CENS as the Vice President of Sales & Digital Transformation Consulting. Jay brings a wealth of experience as a sales leader driving digital and business transformation for F1000 brands. Jay complements the team with his solid background in new business […]
7 Key Elements to Include in Your Customer Journey Map
If you’re looking to improve your customer’s experience and drive long-term loyalty, customer journey mapping is a solution you should consider. This powerful tool is invaluable for understanding your customer’s needs and preferences, ultimately leading to better business outcomes. In this article, we’ll cover the key elements of customer journey mapping, discuss its benefits, and […]
Benefits of a 360 Customer View and 3 Ways to Get it
What is 360 customer view? Learning about your customers is a key part of any successful business. Knowing who your customers are, what they want, and how to best serve them is essential for long-term success. That’s why a 360 customer view is so important today. To stay ahead of the competition, you need to […]
Introducing Sigma Digital: Data & CRO Alliance
e-CENS & Invesp are excited to announce the launch of Sigma Digital — a dynamic alliance that combines e-CENS’ expertise in Data with Invesp’s mastery in conversion rate optimization (CRO). This partnership represents a significant step forward in our ability to enable our clients to achieve their goals faster and more efficiently. “We empower businesses […]
Feras Alhlou Rejoins e-CENS as Chairman of the Board
San Jose, California – e-CENS is pleased to announce that co-founder Feras Alhlou is rejoining e-CENS and has been appointed as Chairman of the Board. Feras brings a wealth of experience in business strategy, consulting, and analytics. With a proven record of growing organizations and elevating new leaders, Feras has successfully built and exited multiple […]
e-CENS Expands Team with Data & Analytics Directors
Dubai, UAE – e-CENS, a leading digital analytics and data company, is proud to announce the hiring of Mahmoud Morsi and Ahmed Marof as Director of Data & Analytics and Analytics Manager, respectively. These experienced professionals bring a wealth of knowledge and experience in serving Fortune 1000 and government clients and leading complex projects in […]
Universal Analytics 360 Sunset: What You Must Know
Universal Analytics 360’s sunset is pushed back to 2024 – but you still shouldn’t delay migrating to GA4. Here’s why.
How EXPO 2020 DUBAI Improved Conversion by 37% with TEALIUM Customer Data Hub
Learn how EXPO 2020 DUBAI significantly improved conversion rates by 37% with the help of Tealium’s Customer Data Hub.
Mashreq NEO Leverages MoEngage for a 9K Month-to-Month User Increase
Learn how leading financial institution MASHREQ saw a 9K month-to-month user increase through their digital banking app.
MoEngage Push Notifications’ Net a Client 30% Higher Delivery and Engagement Rates
Learn how MoEngage’s Push Notifications helped Landmark Group boost their Delivery and Engagement Rates during one White Wednesday.