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8 Common Challenges and Solutions in Implementing Web Analytics Software 

8 Common Challenges and Solutions in Implementing Web Analytics Software 1 8 Common Challenges and Solutions in Implementing Web Analytics Software 

Web Analytics is a vital instrument for contemporary businesses, aiding them in making informed decisions about their marketing strategies.  However, as potent as these tools might be, they often encounter numerous challenges. This article will identify and discuss eight common obstacles faced by many organizations while attempting to implement web analytics software.  We will also […]

5 Tips to Create a Robust Customer Journey Experience

image 5 Tips to Create a Robust Customer Journey Experience

Many marketers have this mystical vision of a customer journey experience like a novel-based journey, where everything is pre-determined, and you know where everything will fall. Is it actually like this? No! I was once guilty of thinking the same, but I feel no shame in admitting my wrongs and discussing them. But the more […]