Mobile App Marketing Intelligence

Your customers continue to move to mobile as their primary digital channel. Their engagement with your apps and how they want your apps to serve their needs is now central to your overall business strategy. Your investment in mobile grows.

Top-level metrics like app downloads, time in the app, and shares of the app are your mobile analytics starting points. To take it to the level you need to guide your mobile marketing, content, usability, and relevance to your audiences, you need to follow the e-CENS Way, a proven methodology that produces results:

  • Identify and collect the right data
  • Define the right metrics to measure success 
  • Analyze data to inform mobile strategy and drive optimization

e-CENS builds and stands up a complete digital analytics and measurement program to drive your business forward.

e-CENS is an internationally-recognized team of data scientists, analysts, and strategists with over 15 years experience working with top globally-recognized brands. Experienced in finance, hospitality, health care, publishing, and e-commerce, e-CENS works with marketing and content teams who need to deliver and show measurable success for their investments in multi-channel digital programs and campaigns.

ABOUT e-CENS

 

e-CENS’ team has over 15 years of experience working with leading companies in finance, travel and hospitality, publishing, and e-commerce. Our clients trust us to advise and manage their data to achieve successful business outcomes.