Dubai, UAE, February 15, 2023 – e-CENS is pleased to announce the addition of Guillermo Vilarroig, founder of OVERALIA, IMANTA and as a partner. With this addition, e-CENS aims to boost its digital analytics and marketing services, expand its geographic footprint, and offer broader capabilities to its global clients.
Guillermo brings a wealth of experience in online marketing, web development, and digital analytics. As the founder of OVERALIA, a digital marketing agency with over 20 years of experience, he has a proven track record of delivering results for clients in an a variety of industries.
Moreover, as the founder of IMANTA, Guillermo Vilarroig is an expert in aligning marketing and sales teams by unifying and structuring data from traditional B2B sales networks and digital channels. He uses technology to improve data collection, management, interpretation and activation for the sales team to sell more at a lower cost. Guillermo helps companies through a process of workshops, audits and pilot projects.
His expertise in search engine marketing, web analytics, and online reputation management will be invaluable to e-CENS as it continues to provide best-in-class services to its clients. Guillermo brings a high level of industry knowledge and connections to the partnership.
Bashar Hafez, e-CENS Co-Founder and Managing Director, commented on the decision: “Guillermo Vilarroig’s depth of experience in the digital analytics and marketing industry is unparalleled. His expertise in search engine marketing, web analytics, and online reputation management will be invaluable to e-CENS as it continues to provide best-in-class services to its clients. Additionally, his knowledge and experience in aligning marketing and sales teams using data and technology will help us bring more value to our clients. We are excited to welcome Guillermo to the e-CENS team and look forward to working together to achieve great results for our clients.”
Guillermo Vilarroig added: “I am excited to join e-CENS and bring my experience and expertise to the team. e-CENS has a strong reputation in the industry and I look forward to working together to continue delivering results for our clients. I am looking forward to bring my knowledge and experience in aligning marketing and sales teams using data and technology to e-CENS clients”
e-CENS is an internationally recognized team of digital analytics, UX/UI analytics, and personalization experts. We have over 15 years of experience working with leading global brands in finance, travel and hospitality, publishing, and e-commerce. Our clients trust us to advise them and manage their data to achieve competitive advantage and successful business outcomes.